Our Philosophy

Buy Curious Design

Taking an inquisitive approach to our work means we’re constantly learning new things. Every day’s a school day. This ‘infolust’ helps fuel our development and keeps our ideas fresh and innovative.

Playful curiosity is often a vital emotion when engaging with consumers, underpinning many of the most successful brand experiences and exhibitions.

We constantly question what we do and how we do it. We aren’t afraid to ask difficult questions to understand our clients and their market, and the answers are often key to the very best solutions.

We can have an open relationship if you want…

We work very hard fostering meaningful relationships. The strength of these relationships takes time to develop; trust and credibility aren’t things you earn overnight.

Being open and honest is key to our work ethic. Sometimes deadlines and budgets are unrealistic. Sometimes the best solution is outside our own sphere of knowledge.

But we’ll tell you, and use our experience to advise and guide you in the right direction.

Only by operating with transparency and integrity can we expect to gain your trust; trust to deliver on time and budget while meeting (or exceeding!) all expectations.

We Hate Hard Work

Well ok that’s not strictly true. But we firmly believe applying intelligent thinking at the design stage makes for an easier life.

A fully digital workflow ensures maximum production speed and accuracy while eliminating production errors.

In-house packaging is tailored to the requirements of the project, reducing the risk of damage in transit.

Simple, lightweight construction using the minimum of components makes installation as straightforward and stress-free as possible.

Modular design makes repairing any damage quick, cost-effective and hassle-free.

We believe in making life as easy as possible for our customers. After all, happy customers make our lives a WHOLE lot easier.

We have two ears and one mouth so that we can listen twice as much as we speak.

Epictetus AD55 – AD135

We couldn’t agree more. This ethos is fundamental to the way we work.

We spend a lot of time listening. Listening is good. It brings us closer to customers and consumers so we can develop more effective solutions.

Asking all the right questions and listening to the answers informs our response so when our products do the talking, they have maximum impact.

Thank You Lego

Those little plastic bricks have a lot to answer for. They’ve fuelled the imagination of millions of young minds, the starting point for countless ideas and adventures.

The perfect modular form to explore the 3D world, it got us fascinated with design and structure before we were even out of nappies.

Now we’re older and wearing proper pants we still approach our work with the same imagination, and design building blocks with the same elegant simplicity.

So whether it’s a simple display, a spaceship or a castle we apply the design principles we’ve been honing all our lives.


Sustainability and environmental responsibility lies at the core of everything we do.

Sustainability and environmental responsibility lies at the core of everything we do. By practicing ‘sustainable design’ we create products and solutions that meet current needs without compromising those of future generations.

We take a holistic approach to our work and consider all factors in the product lifecycle.

From print and production through to storage and disposal, every stage is carefully considered for maximum efficiency and minimal environmental impact.

This thinking is not just ecological, but adds real value to our products. Sounds like common-sense to us.